bettermentnoun
making or becoming better
ideologynoun
patterns or rituals of thought, feeling, and action
Most of what you believe, you didn’t choose. Patterns of thought, feeling, and action, given to you by the world around you—graceful solutions to an impossibly complex world, but not yours. I spent fifteen years—military, Cambridge, clinical practice—looking for the instruction manual for this device in our head. It doesn’t exist. But the patterns are visible, once you know where to look. If you don’t do the thinking, the thinking will be done for you.
Latest Article
[article] Affordance Competition — 24 Feb 2026
The brain prepares multiple action plans simultaneously and the environment biases which one fires, via salience, practice, goals, and urgency. Design the competition and you design the behaviour.
Latest Audio
[audio] The Amygdala is Not the Fear Centre — 7 Mar 2026
[audio] Hydraulic Despotism — 21 Feb 2026
From the Marginalia
[marginalium] Ethical astrology — 9 Jul 2025
[marginalium] The economy of small pleasures — 8 Jul 2025
Projects
- Analects — the core project
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Animals First(requires JS) - Neurotypica — brain and behaviour
- Black Cortex — leadership consulting
- Lectures — one concept at a time
- Omen — ritual as interface
Latest Missives
[newsletter] Stupid Questions and other things — 11 Jan 2026
[changelog] Changelog: January 9, 2026 — 9 Jan 2026
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